Post by Admin on Jul 1, 2004 9:39:33 GMT -5
Dale Jarrett Racing Adventure Breaks Track Record at Talladega Superspeedway
Thursday June 10, 8:32 am ET
CHARLOTTE, N.C., June 10 /PRNewswire-FirstCall/ -- The Dale Jarrett Racing Adventure (OTC Bulletin Board: DJRT - News) announced today that the nearly $200,000 of revenue generated this last weekend at the Talladega Superspeedway is a five year record for the company.
According to Ronda Drummond, Marketing Director at Dale Jarrett Racing Adventure, "This event was, by far, the most successful in our company's history. We are very pleased with the feedback from our guests as well as the significant growth in our revenue. Both these factors are the result of the hard work and the highly qualified team of field personnel Mr. John Denhoed, our Chief Instructor, has assembled and trained. Our belief that the success of our company is as reliant on team building here as it is on a NASCAR racing team and the level of customer satisfaction clearly proves this point on a daily basis."
Dale Jarrett Racing Adventure Doubles Sales and Profits for First 9 Months of Fiscal Year
Wednesday May 19, 10:34 am ET
CHARLOTTE, N.C., May 19 /PRNewswire-FirstCall/ -- The Dale Jarrett Racing Adventure (OTC Bulletin Board: DJRT - News) announced today that its 9-month revenue and gross profit figures were double those of the same period ending March 2003. Revenues for the nine months ending March 2004 were $1,341,685 compared to $653,338 for March 2003. Gross profits were $846,404 compared to $301,758 for 2003.
According to Tim Shannon, President of Dale Jarrett Racing Adventure, "This quarter was about solidifying our revenue base and increasing the ratio of our operating profit to our revenues. I am pleased to say that we have successfully accomplished that objective and can now look forward to working from a solid base of corporate clients and successful retail venues. This will allow us to continue to focus on growth and increasing profitability."
Nextel Cup Champions Dale and Ned Jarrett, NFL MVP Brett Favre and ARCA series driver Jason Jarrett represent the school. Former Winston Cup Driver and National TV Announcer Glenn Jarrett is Vice-President of Dale Jarrett Racing Adventure, Inc. and involved in all aspects of the company.
Dale Jarrett Racing Adventure Quarter-To-Quarter Retail Sales Up 53%
Thursday April 8, 10:38 am ET
CHARLOTTE, N.C., April 8, 2004 (PRIMEZONE) -- The Dale Jarrett Racing Adventure (OTC BB: DJRT.OB - News) has announced retail sales for the third quarter 2004 of $231,000 as compared to $151,000 in the same quarter last year. ``We contribute our success to our superior product as well as the successful implementation of our marketing strategy. In addition we feel our corporate culture has created an atmosphere of highly motivated employees who are passionate about our product and our guests. The combination of these factors is reflected in our continuing growth,'' said Tim Shannon, President of Dale Jarrett Racing Adventure, Inc.
It is important to note that retail sales are booked in advance and payment collected but are recognized in the quarter in which the events occur.
Dale Jarrett Racing Adventure Reports Record Breaking Sales
Tuesday January 13, 9:30 am ET
CHARLOTTE, N.C., Jan. 13 /PRNewswire-FirstCall/ -- The Dale Jarrett Racing Adventure (OTC Bulletin Board: DJRT - News) has announced that Holiday Sales recorded in December of 2003 were 68% above last year's sales.
"We are extremely excited that the holiday sales are just another sign of the explosive growth we have been experiencing. In 2001 December sales totaled $55,000, in 2002 sales jumped to $241,000 and this year holiday sales rose to $405,000. We expect 2004 to be a breakout year for our company," said Tim Shannon, President.
Dale Jarrett Racing Adventure Reports 88% Increase in Sales of Holiday Gift Certificates
Thursday December 11, 12:07 pm ET
CHARLOTTE, N.C., Dec. 11 /PRNewswire-FirstCall/ -- The Dale Jarrett Racing Adventure (OTC Bulletin Board: DJRT - News) has announced that Holiday Gift Certificates are selling at a record pace. As a result of a new marketing initiative that centers on radio spots in 5 key markets sales of gift certificates have exceeded last year's record numbers by 88%. Tim Shannon, CEO stated, "The phones are ringing off the hook over here and every available body has been taking orders. It's exciting to see that our 2004 track dates are filling up so fast. It certainly makes a statement about our racing adventure. People who have experienced a day with us are telling friends and our radio spots are working extremely well."
"We have also recently launched a new program specifically designed to reward our valued shareholders. If you are a shareholder of record with Dale Jarrett Racing Adventure, you will receive a 10% discount on all racing adventures. All we ask is that you inform the booking agent at the time of your reservation."
Dale Jarrett Racing Adventure Doubles Annual Revenue
Thursday October 30, 10:33 am ET
CHARLOTTE, N.C., Oct. 30 /PRNewswire-FirstCall/ -- The Dale Jarrett Racing Adventure (OTC Bulletin Board: DJRT - News) announced today that the 10K, audited year-end financials, report a double in annual revenues for the company from $663,000 in 2002 to $1,297,000 in 2003. An even more impressive improvement for the company came in gross profit margin increasing from 33% in 2002 to 48% in 2003.
"We expect this high growth rate to continue as we start our fiscal year 2004. First quarter results seem to be consistent with these expectations," said Glenn Jarrett, Vice President.
About The Dale Jarrett Racing Adventure (www.racingadventure.com)
The Dale Jarrett Racing Adventure, Inc. (OTC Bulletin Board: DJRT - News) was created to fill the public's need for adventure, excitement and most importantly SPEED! The founders of DJRT have assembled the finest and most authentic equipment available, the most professional and competent staff and the fastest and most aggressive NASCAR training school in the world. DJRT is the only publicly traded driving school and is dedicated to increasing their shareholders' investment value.
Tim Shannon, CEO of DJRT recently declared: Our mission is clear: "With the popularity of NASCAR at all time highs and with continually expanding coverage on NBC, TNT and the Speed Channel as well as numerous other outlets Worldwide: We intend to aggressively leverage our uniquely established position with existing our 25,000 clients and increase awareness of "Dale Jarret Racing Adventure" synchronously with the increasing spectacular growth of NASCAR with its now 75 Million strong fan base and fanatical core following, through a number of important new initiatives that include Joint Venture Relationships, Special Internet Events, Nationwide TV exposure, Adventure Tour Promotions, Outdoor Advertising, Direct Marketing Campaigns and of course, particular attention to developing and expanding our own client base, fan club membership and loyal following".